“Founded on the principle of every day being a new day full of fresh opportunity, to look forward, never back, and to forgive oneself of past mistakes or situations. We constantly have a positive outlook on life and finding beauty in the future and things like life, nature, and growth. With so much negativity in the world, we want to create a positive outlet for everyone.No matter what may have happened yesterday, a new day full of fresh possibilities has dawned. You are not the same person today as you were yesterday."